Glovo, the popular multi-category platform, is introducing a range of advertising options and services for its partners and brands through Glovo Ads. This new feature aims to help partner brands, restaurants, and stores accelerate their growth and increase visibility among Glovo’s user base.
With Glovo Ads, businesses can collaborate with the platform to expand their audience, retain users, and boost sales within the app. The advertising tools offered include in-app banners, sponsored searches, programmatic ads, dedicated sections, and more. These features are updated in real-time, allowing brands to reach the most relevant customers and achieve a significant return on investment.
One of the satisfied partners, Aircash, commends the collaboration with Glovo Ads, stating that it has not only supported their advertising efforts but has also added unprecedented value for their customers. This collaboration has enabled them to efficiently connect with their target audience. Aircash plans to continue working with Glovo to revolutionize the way brands interact with their customers and pave the way for a better future in digital advertising.
Glovo Ads has already attracted more than 5,000 partner businesses globally and over 350 brands from various industries, including FMCG and the financial sector. These businesses are utilizing the advertising tools within the app to run integrated campaigns and effectively reach their target audience. One such brand, Aircash, has formed a successful partnership with Glovo, allowing them to benefit from sponsored placements within the app.
Rodrigo Alier, Global Director of Glovo Ads, emphasizes the company’s commitment to becoming the leading digital partner for all brands, restaurants, and stores. Glovo Ads serves as a comprehensive solution, providing a diverse range of tools to support businesses in their growth and help them establish a stronger connection with their customers.
With the launch of Glovo Ads, Glovo is reinforcing its position as a versatile platform that not only offers a wide array of products but also provides effective advertising solutions for businesses looking to expand their reach and drive sales within the app.