In a bid to enhance road safety and improve the well-being of its delivery riders, Deliveroo has joined forces with the Integrated Transport Centre (ITC) under the Traffic Committee in Abu Dhabi to launch a comprehensive Rider Safety Programme.
The new initiative aims to equip Deliveroo’s fleet with the necessary knowledge and skills to practice safe riding on the roads. Developed by the ITC, the programme will be implemented through training sessions conducted by Deliveroo supervisors.
The focus of the programme is to reduce the incidence of accidents and injuries by promoting safe road practices among delivery riders. The training sessions will be conducted in both Urdu and English, covering a range of crucial topics. This includes the significance of wearing protective gear, adhering to speed limits, understanding road regulations, practicing safe riding techniques, avoiding distractions, and steering clear of reckless behaviors.
Moreover, the programme will also provide riders with guidance on the appropriate actions to take in case of an accident and how to reach out to the relevant authorities for immediate assistance.
Yazan Aburaqabeh, Head of Operations at Deliveroo, expressed his gratitude for the continuous support from ITC Abu Dhabi in strengthening rider safety measures and facilitating educational training sessions. Aburaqabeh emphasized Deliveroo’s unwavering commitment to prioritizing the safety and well-being of its riders. The goal is to equip them with essential knowledge and skills to navigate the roads safely while ensuring the seamless delivery of food across the country.
Engineer Omar Al Shehhi, Head of Goods Transport Licensing Department, highlighted ITC’s active participation in the implementation of such crucial programmes and the provision of continuous instruction and guidance courses for delivery riders. This concerted effort aligns with the objectives of Goods Transport Regulation No. 74 of 2021, which aims to ensure traffic safety for motorcycle operators and road users while organizing the Goods Transportation Department in the emirate.
In addition to the Rider Safety Programme, Deliveroo has introduced various other rider-focused initiatives. Among them is the deployment of a fleet of air-conditioned buses and coasters to provide respite during delivery runs, along with designated rest areas strategically placed in high-density rider zones.
Through these concerted efforts, Deliveroo aims to bolster road safety awareness and foster a safer and more supportive environment for its valued delivery riders. As the company continues to prioritize rider well-being, it sets an example for the industry, emphasizing the importance of investing in the safety and welfare of those who contribute significantly to the delivery ecosystem.