Deliveroo lands in Venice, the rider becomes a walker

Deliveroo rowers spotted delivering food by boat in Venice

Deliveroo’s entrance into Venice marks a significant milestone in its growth and expansion in Italy. The leading online food delivery platform continues to invest in the country and now extends its services to the unique and captivating city of Venice. Recognizing the urban characteristics and the importance of preserving Venice’s historical and artistic heritage, Deliveroo has introduced a tailored delivery method. Venice becomes the first city in Italy where deliveries will be made on foot, a practice currently employed only in Hong Kong and Singapore among Deliveroo’s global presence.

Matteo Sarzana, General Manager of Deliveroo Italy, expressed his enthusiasm about this historic step, stating, “The arrival in Venice is a historic stage in our growth and expansion in Italy. We are happy to have activated our service in a city that is a symbol of the Italian cultural, historical, and artistic heritage.” He emphasized the need for a delicate approach, entering Venice on tiptoe with a delivery method that not only meets practical requirements but also demonstrates respect and protection for this unparalleled place in the world. Sarzana assured that the service would be provided sustainably for pedestrians, ensuring the same quality and customer experience as in any other Italian city. He further highlighted how the arrival of Deliveroo in Venice showcases the city’s ability to innovate and project itself into the future while remaining rooted in its historical identity.

Having been present in nearby Mestre since 2018, Deliveroo now extends its reach into the captivating Lagoon with a host of active restaurants and delivery walkers. These dedicated individuals will bring the most beloved food and dishes directly to the doorsteps of Venetians. To celebrate the activation of the service, a special gondola, adorned in the iconic teal color of Deliveroo, traversed the Venetian canals, carrying the first walkers who symbolically set foot in the city. Among the partner restaurants already available for ordering are renowned brands like McDonald’s, Burger King, Old Wild West, and Grom, as well as prominent local establishments such as Gam Gam, Osteria Leone Alato, and Dragone D’Oriente.

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