Alphabet’s Wing drones – the future of food delivery


Wing , the drone delivery company owned by Alphabet Inc. , Google’s parent company, has begun testing its drone delivery system for select DoorDash users in Australian neighbourhoods. The users can order groceries, snacks and coffee on apps, and these items will then be delivered by drone.

According to GlobalData ’s Thematic Intelligence: Drones (2022) report, “Drones have been around for decades, but with innovations and rising investment, their popularity has grown significantly in the last three years. Drones have moved on beyond military applications and have become more widely used by both consumers and enterprises.”

Wing’s CEO, Adam Woodworth, stated that “Wing’s approach to delivery is different. We see drone delivery at scale looking more like an efficient data network than a traditional transportation system.” Wing claims to have moved as many as 1,000 packages per day in a delivery region with more than 100,000 people.

This volume shows promise for the future of commercial drones, which GlobalData predicts will be the largest revenue contributor to the overall drones market from 2025, surpassing military drones. Commercial drones are increasingly used to deliver essential goods and services, improve safety and efficiency by inspecting critical infrastructure at scale, support first responders and connect communities.

However, Wing will face competition as a delivery service from Amazon, which has similar plans to begin delivering orders by drone, following the launch of Amazon Prime Air in Lockeford, California, and College Station, Texas, over Christmas 2022.

GlobalData predicts that the shipment cost between the final storage hub and the consumer’s home will reduce from $2 per mile to only $0.05 per mile, making drone deliveries highly affordable for companies such as Amazon to charge only $1 for a 30-minute delivery.

#fridaytakeaway #foodtech #fooddelivery #grocerydelivery #fooddeliveryservice #foodie

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